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Lovejoys Pure & Simple - Dry

Product Description

Pure & Simple grain free complete dry foods are specially formulated for adult dogs. Our Lamb & Sweet Potato with Vegetables is made using freshly prepared British, grass-fed lamb combined with sweet potato, vegetables, herbs and rapeseed oil.

 

It is an excellent food for dogs preferring a grain free diet, having the extra palatability of a high meat content with a very digestible 28% protein level.

 

Natural additives and extracts include Glucosamine and Chondroitin to support healthy joints, Cranberry to aid urinary tract health and Yeast to support a healthy immune system.

There are no artificial colours, flavours or preservatives in any of our diets. Naturally good is the way we make them and promise that we always will.

Ingredients

Dehydrated Lamb (26%), Fresh Lamb (18%), Sweet Potato (15%), Potato (14%), Chicken Oil, Yeast & Yeast Extracts (1.32%), Peas, Alfalfa, Rapeseed Oil, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Pumpkin, Carrots, Apples, Tomatoes, Glucosamine (175mg/kg), Yucca Extract, Chondroitin (100mg/kg), Marigold, Rosemary, Fennel, Peppermint, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Fenugreek Seeds, Comfrey Leaves, Rubbed Mint, Green Tea, Cranberry (100mg/kg).

 

Nutritional Additives per kg:

 

Vitamins: Vitamin A 24,500 IU, Vitamin D3 2,450 IU, Vitamin E 245 IU.
Trace Elements: Zinc Chelate of Amino Acid Hydrate 333mg, Zinc Sulphate Monohydrate 167mg, Manganese Sulphate Monohydrate 78mg, Cupric Sulphate, Pentahydrate 40mg, Calcium Iodate 2.46mg/kg, Selenised Yeast (inactivated) 87mg.
Antioxidants: A rich blend of Mixed Tocopherols and Rosemary Extract.

Constituents

Constituent 
Crude Protein
Fat Content
Crude Fibres
Crude Ash
Omega-6 
Omega-3

Percentage
28%
16%
3.2%
9.8%
2.7%
0.58%

 

Feeding Guidlines

Lovejoys® Pure & Simple is normally fed dry, but do make sure there is always a separate bowl of water available, alternatively it can be moistened with warm water which will bring out the flavour.

 

You can feed in one meal a day or two. If your dog prefers two feeds a day, we recommend one third in the morning and two thirds in the evening. See the feeding guide table for the correct amount.

Weight of dog (kg)
1 – 2
2 - 3
3 - 5
5 - 10
10 - 20
20 - 30
30 - 40
40 - 50

50 - 60

60+

Grams per day (g)
30 - 55

55 - 70

70 - 105

105 - 180

180 - 300

300 - 400

400 - 500

500 - 600

600 - 680

680+

The amounts given are recommendations only, individual requirements will vary dependent upon breed, age and activity levels. Feed to maintain a lean, active condition. Remember to introduce a new food gradually over five days or so,increasing the proportion of new food daily.

 

For owners who prefer to feed a mixed diet, part dry and part wet, we recommend whatever amount you reduce the dry food by, you replace with double the amount of wet food. For example, if you normally feed your dog 150g of dry food and you reduce the amount to 100g, we would recommend you replace it with 100g of Lovejoys® Pure & Simple wet food.

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